Businesses can connect Google Business Profile, Google Search Console, Google Analytics, Quickbooks, or Facebook to Business App so that their most important business data can all come into one place.
Connecting their accounts is one of the most important steps to start seeing value in Business App and their services by providing the metrics that will prove their return on investment.
Connections made here will power analytics in the Executive Report and Marketing Funnel. These connections are also shared with some foundational products like Reputation Management, Listing Builder, Social Marketing, Website Pro, and more.
Learn more about connecting accounts to Business App here: