Onboarding is crucial whether or not a prospect becomes a paying client. If they have a great onboarding experience that gives them an understanding of what they are seeing and the value they can get, they will want to see more.
It’s important that once a prospect enters their Business App for the first time, they don’t feel overwhelmed and can quickly understand what they are looking at. Onboarding tools such as the walkthrough video help make a better experience, and prospects are more likely to turn into paying clients.
A complete walkthrough video is available in your client-facing app, Business App, as an onboarding tool. Note that this first release is only available for English-enabled users. Once your prospects or clients enter their app for the first time, they will be prompted with the walkthrough video. The video shows them:
- The features of their app’s dashboard, including the marketing funnel, business profile, and the customer journey
- A walkthrough of connecting their Google Business Profile, Google Analytics, and Facebook accounts to the app
- A brief introduction of each product (Reputation Management, Listing Builder, Social Marketing, Website E-Commerce, Customer Voice, and Advertising Intelligence)
- An overview of the Executive Report
If you’d like to see the video, see this resource article. The first video is what will appear in your clients’ Business App. Feel free to download and use either video as you wish.
Future slices include more language availability and customization.