What are Standard and Pro product editions?

This article outlines the differences between the Standard and Pro product editions for the Standard product suite.

Reputation Management

Reputation Management allows you to monitor and manage every aspect of a local business's online reputation—including reviews, listings and mentions.

Feature

Standard edition

Pro edition

Manage reviews

Includes reviews from Facebook, Google, and My Listing

Includes reviews from all sources, based on Partner configuration

Respond to Google and Facebook reviews in-line

Review response templates

Use, edit, or delete all system default templates

Use, edit, or delete all system default templates + add unlimited custom templates

Review Display Widget

Review statistics

Monitor listings

Includes listings from Facebook and Google

Includes listings from all sources, based on Partner configuration

Google Q&A

Citations

 

Listings statistics

 

Competition

 

Mentions

 

Social monitoring

 

Customer Voice

Customer Voice allows you to gather customer experiences to boost online star power and drive more business.   

Feature

Standard edition

Pro edition

Create customers

Unlimited

Unlimited

Send email review requests

15 emails/month

Unlimited

Bulk send review requests

 

Customize and display Review Generation Widget

Sources to request reviews on

Includes Google, Facebook, and My Listing

Includes all sources, based on Partner configuration

Customize and save review request templates

Limit of 1

Limit of 40

Option to purchase SMS add-ons

 

Send an automated follow-up email

 

Email signature widget

 

Mobile Kiosk

 

Social Marketing

Social Marketing allows teams and individuals to manage local businesses’ social media accounts in a scalable and transparent way.  

Feature

Standard edition

Pro edition

Social profiles

Includes Facebook and Google Business Profile

Includes Facebook, Google Business Profile, X, Instagram, and LinkedIn

Scheduled posts 

20 posts 

*at one time

Unlimited

Calendar view

Drafted posts 

Post Performance analytics

Social audience analytics

Link tracking

 

Customer posts

 

Leads

 

Interesting content (RSS feeds)

 

Create social content and images using AI

 

Use AI to create up to 5 posts at once using just one topic

 

Provide AI with additional business or branding instructions to generate content

 

While the Social Marketing App supports connecting multiple locations on most networks, the number of connections is limited by social networks. 

Below is a table of how many accounts can be connected based on edition.

  Facebook X LinkedIn Instagram

Google Business Profile

Standard 1 - - - 1
Pro 5 4 4 1 1


It is recommended to have a Social Marketing App activated for each individual location, due to the unique content policies followed by the different social media platforms. 

Local SEO

Local SEO allows you to introduce business owners to online presence management.  

Features Local SEO Local SEO Pro Listing Distribution Listing Sync Pro 
My Listing (free landing page)
Citations reporting
Google Business Profile Insights
Keyword Reporting metrics
AI-powered business description
Sync to Google & Facebook - -
Sync to Google, Facebook, Apple, Bing, X, Instagram - - -
Sync to 30+ additional sources - - -
Sync to Data Axle, Foursquare, and Neustar - - -
Protection from third-party changes - -
Ability to suppress duplicate listings - - -
Local SEO grid - - -
Keyword refresh rate monthly weekly  - -
AI-powered keyword suggestions (coming soon) - - -

Advertising Intelligence

Advertising Intelligence brings your clients’ ad campaigns under one roof so you can see what’s working across various platforms. 

Feature

Advertising Intelligence

Advanced Reporting

Bring Facebook Ads and Google Ads under one roof

Easy to use and understand

Delivers the most important metrics

Individual campaign details

(Deeper analysis into campaigns)

 

Customize date range to discover trends

 

Campaign funnel & objective

 

Keyword and ad analysis

 

Website

Create a beautiful website that is hosted on an incredibly fast, secure, and easy-to-use platform — it's all possible when you combine the Google Cloud Platform with WordPress.

Feature

Standard edition

Pro edition

Backups

2

Unlimited

Access to the WordPress Dashboard

Access to phpMyAdmin

Access to STP

Free SSL certificate

PHP Logs

Connect Google Analytics 

Staging Environment

 

Custom Domains

 

Create Staging from backup

 

 

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