With the AI Knowledge feature, users can leverage relevant business information to help Social AI generate more tailored and impactful social media content. By integrating details from sources like Business Profiles, websites, and text uploads, AI-powered content creation becomes more personalized and aligned with each brand's identity. This ultimately increases the relevance and quality of AI-generated content in both AI Chat and Bulk Create workflows.
Using AI Knowledge
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Access Social Marketing PRO
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Navigate to AI Settings
- Select Settings > AI Settings.
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Open the AI Knowledge section
- Within AI Settings, go to AI Knowledge.
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Select Business Profile and Website Knowledge
- Users can choose to add Business Profile and Website Knowledge, which are automatically suggested based on the account details.
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Add Custom Knowledge from Text or Website
- To add other knowledge sources, click Add Knowledge.
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Choose Knowledge Source
- Select Add New Knowledge and choose between adding information from a website or text.
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Configure Website Settings
- When adding a website, provide the URL, Name, and Mode:
- Single Page: Crawls only the specified page.
- Follow Links: Crawls up to 100 pages by following links from the specified domain.
- Site Maps: Uses a sitemap (e.g., .xml or robots.txt) to find up to 100 pages. Users can provide a sitemap URL or let AI attempt to locate it.
- When adding a website, provide the URL, Name, and Mode:
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Initiate Page Discovery
- Click Next for AI to discover and list pages from the provided website.
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Queue Pages for Training
- Discovered pages are queued to be added to the AI Knowledge base.
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Select Pages for Training
- Choose the pages you want the AI to learn from and click Save.
- Confirm Knowledge Addition
- Saving completes the process, adding new knowledge to the AI knowledge base.
- Apply Knowledge in Social AI
- Return to AI Settings and save changes to integrate the added knowledge with Social AI.
- Generate Content in Write with AI/Post Campaign
- Now, in the Write with AI or Post Campaign sections, prompt the AI to generate content based on the knowledge added.
- Publish AI-Generated Content
- Social AI will now use the enriched knowledge base to create relevant content, which can be reviewed and published directly to your social media channels.
Key Points
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Shared Knowledge Base Across AI Assistants
- The AI knowledge base in Social Marketing can be shared across multiple AI assistants, including the Web Chat AI Assistant.
- Any updates to AI Knowledge within Social Marketing may impact other AI tools if they share the same knowledge base. When updating AI Knowledge, be mindful that changes could affect all connected AI Assistants.
- The system will alert you if a change in Social Marketing’s AI Knowledge affects other shared assistants, so you’re always informed of potential impacts.
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Deleting AI Knowledge
- Currently, AI Knowledge added to Social Marketing cannot be deleted directly from within the Social Marketing platform.
- To remove knowledge, navigate to Business App Center > Administration > AI Settings > AI Knowledge Base > Manage Knowledge and select Delete Knowledge.
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Adding AI Knowledge from Social Marketing or Business App
- Users have the option to add AI Knowledge through either Social Marketing or the Business App.
- If knowledge is added within Social Marketing, it will automatically populate in Business App’s AI Knowledge base, however, it will not automatically appear in the Web Chat AI Assistant.
- To use the same knowledge in Web Chat, customers need to manually add it to the Web Chat Assistant settings.
By following these steps, users can enrich Social AI with specific business knowledge, enabling it to produce more relevant, brand-aligned content for their social media campaigns.