Boost customer engagement with dedicated SMS campaigns or multi-step campaigns combining email and SMS. Whether promoting offers, sending invitations, or requesting reviews, businesses can now efficiently notify customers through targeted SMS campaigns. Previously, only email campaigns were supported in the Business App. Now, users have the flexibility to send both SMS and email campaigns, ensuring timely and impactful communication.
How to use SMS Campaigns in Business App
Step 1 - Activate Campaigns Pro from the marketplace. Note: Make sure not to add any add-ons without Campaigns Pro as the base product.
Step 2 - Add any relevant add-ons based on the business location. SMS Campaigns is only available for the US and Canada. At this time, cross-country sending of SMS is not available. For example, a US business cannot send to a business in Canada.
Step 3 - For any US add-ons, A2P registration is required. Ensure any information submitted through this process is accurate to avoid delays.
Step 4 - For Canadian add-ons, there is no need for A2P registration.
Step 5 - You can start the A2P registration process via Settings > SMS Configuration.
Step 6 - The phone number field is mandatory for the SMS step while the email address for the SMS step is optional.
Step 7 - In order to unsubscribe, users can text STOP, and to resubscribe text START.
Step 8 - Create a Campaign, and select SMS or email.
Step 9 - Click on Add SMS.
Step 10 - Publish the campaign and add recipients. Contacts can be added in bulk by clicking search contacts. This will open the CRM contact table to select in bulk.
- The SMS stats can be viewed by clicking on the SMS step.
- When the SMS campaign is replied to, it will show in the Business App Inbox!