Amazon Ads Connector in Advertising Intelligence

Partners running Amazon Ads campaigns for their clients can now seamlessly view their campaign performance metrics within Advertising Intelligence. This expansion adds Amazon Ads data to our platform, alongside existing support for Google Ads, Facebook Ads, Microsoft Ads, and more.

The integration, developed with our Amazon Ads promo package, connects your Amazon Ads Account to Advertising Intelligence. This means you can track and analyze your Amazon Ads campaign performance within AdIntel, alongside other key advertising channels.

 

Exclusions and Disclaimers

  1. For Amazon Ads, Data is not reported live, like other Ad Networks. Data is extracted from the Amazon Ads repository on a daily basis and stored in the Vendasta databases, therefore, the data being displayed by Advertising Intelligence can be delayed by up to 24 hours. 
  2. Once Advertising Intelligence is successfully connected to Amazon Ads, the data is not instantly available, as in the case of other Ad Networks. It could take up to 3 hours for the data to be available in Advertising Intelligence from the time the connection is made. 

How to Use 

Step 1: Go to an account with Advertising Intelligence activated on it, and launch the product. Select “Connections” below “Settings” on the left-hand menu.

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Step 2: Connect to Amazon Ads via the connection card.

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Step 3: On the top right corner of the card, Click the “+“ icon.

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Step 4: Enter the Amazon Ads account username and password (for which the campaigns are going to be run). 

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Step 5: After the username/password is verified by Advertising Intelligence, you will see a list of Amazon Ads accounts accessible to this particular user. Choose the account corresponding to the client account (or multiple accounts, if one client has multiple accounts). Click on the “Connect” button.

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And that’s it! You have now connected the Amazon Ads account to Advertising Intelligence.

You can now view your Amazon Ads account campaign performance metrics summary, through Advertising Intelligence, for the free version of Advertising Intelligence. If Advanced Reporting is enabled on the account, you will see the complete campaign/ad group/ads (Creatives) metrics breakdown.

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