What is it?
Clients with Reputation Management Pro can now add CARFAX as a review source and view CARFAX consumer reviews in the dashboard. CARFAX is a widely used service in the automotive industry that consumers utilize when searching for and purchasing pre-owned vehicles. Learn more about CARFAX here.
When will it be made available?
This review source will be available on September 1, 2022 for all users with Reputation Management Pro enabled. Your client must already have a listing active with CARFAX for it to be used as a source. To get added to the CARFAX directory, please visit this page to get started.
Why is it important?
Allows clients to view CARFAX auto dealer reviews directly in the Reputation Management dashboard under "Reviews" and provide a quick response by clicking the "Respond" button, which will take the user to their business profile page at CARFAX.com (ex. listing: Huber Chevrolet-Cadillac in Omaha, NE)
How does it work?
In Partner Center, go to Administration > Customize > Listing Sources > CARFAX to activate it for all clients:
Once that is activated, visit the client account to ensure that CARFAX is selected, Reputation Management > Listings > Listings:
Then visit Reputation Management > Reviews to see CARFAX listed under Sources on the Filters menu. If CARFAX does not appear here then return to steps 1 and 2. Also, visit "Primary Listings" in the main navigation menu to ensure that the business information is correct (see below). If “Accurate listing found” or "Listing found with possible errors" is the status then return to "Manage Reviews" on the left menu and CARFAX should now be listed as a primary source.
Note: CARFAX will not appear as a review source if the local business does not have a profile at CARFAX.com or has a profile but does not have any reviews at CARFAX.com.
Who has access to it?
This feature is available to active accounts with Reputation Management Pro.