Why is the Review Grade being removed temporarily?
Beginning June 22, 2021, the Review Grade will be unavailable in Executive Reports while we make improvements to how the score is calculated. The adjustment will more accurately reflect the review sources monitored by the product.
During the period of unavailability, we will be backfilling data in Executive Reports back to August 2020. This will ensure that clients see accurate reporting in all past Executive Reports without a noticeable change when the new calculation is implemented.
When will the Review Grade become unavailable?
On Tuesday, June 22nd, 2021, the Review Grade will be unavailable in Executive Reports. You and your clients will see the following message in its place.
When will the Review Grade be available again?
The improved Review Grade will be reintroduced in early August. On that date, Review Grades will be visible for all Executive Reports before August 2020 and in the following Executive Report sent to your clients.
Who will this affect?
This will affect SMBs with Reputation Management Express or Pro. Partners must have the Review Grade turned on* for this to affect their clients’ reports.
*The setting can be found in Partner Center > Administration > Customize > Business App Settings > Show Review Grade Card in Executive Report for SMBs.
How is the Review Grade calculated?
The Review Grade is calculated based on the business’s performance in four categories:
- Average review score
- Number of review sources
- Reviews found
- Number of reviews found per month
Scores in the four categories are then combined and compared to the industry average to get the final letter grade using this percentile grading system:
A = 90 - 100th percentile
B = 75 - 89th percentile
C = 50 - 74th percentile
D = 30 - 49th percentile
F = 0 - 29th percentile
For example, if a business has an average review score of 3.5. This puts the business in the 10th percentile compared to the industry average (4.32) and industry leader (5). This category receives an F. The same calculations are done for the other three categories and a combined score results in a Review Grade of C.