Hotness ratings are calculated based on the following actions:
3 Flames
- Prospect has looked at the Snapshot Report today, yesterday, or 2 days ago
- Prospect requested a Snapshot Report from the Snapshot Widget today, yesterday, or 2 days ago
- Client or prospect viewed a product landing page today, yesterday, or 2 days ago
- Client or prospect has clicked the product landing page CTA today, yesterday, or 2 days ago
2 Flames
- Prospect has looked at the Snapshot Report 2-4 days ago
- Client or prospect has opened a campaign email today, yesterday, or 2 days ago
- Prospect requested a Snapshot Report from the Snapshot Widget 3-4 days ago
- Client or prospect viewed a product landing page 3-4 days ago
- Client or prospect has clicked the product landing page CTA 3-4 days ago
1 Flame
- Prospect has looked at the Snapshot Report 5-7 days ago
- Client or prospect has opened a campaign email 3-5 days ago
- Prospect requested a Snapshot Report from the Snapshot Widget 5-7 days ago
- Client or prospect viewed a product landing page 5-7 days ago
- Client or prospect has clicked the product landing page CTA 5-7 days ago
Once sales activity has been created on the account, the hot icons will be removed. This allows the account to become hot again if the prospect clicks on the Snapshot Report again or on any inactive products in your Store.