We’re improving the onboarding of Business App with a new Get Started page! This will help your clients understand and find value in your Business App upon their first login, leading to increased engagement.
A client will land on the Get Started page until they've connected at least one account (Google, Facebook, QuickBooks, etc.). Once they have connected at least one account, they will land on the regular Business App dashboard. The Get Started page will still appear in a tab in the left-hand navigation.
Early Access release for the Get Started page is October 6th. General Access is October 20th.
What does it look like?
The new Get Started page will be the first page your new clients see upon their first login to Business App. It provides an improved onboarding experience that outlines steps to take and shows the value of Business App faster. Keep in mind this only what first-time Business App users will see. Current users will see their regular dashboard.
Business App personally welcomes the new user to the platform. In the first card, the Business App walkthrough video is displayed to help your clients understand the full functionality of the platform and the value it brings them. This card is placed first as a starting point for client onboarding.
Below the walkthrough video, your client has the call-to-action of connecting their accounts - Google, Facebook, QuickBooks, and more. This is the next step in the onboarding process; once an SMB has their accounts connected, they will start to see their business data in the platform and take actions such as responding to reviews.
The card below the Manage Accounts card links out to many of the most important actions a business can take in their Business App. This shows them the full value & functionality of Business App and the actions they can take to support their business operations. The links make it easy to navigate Business App as a first-time user.
Below the walkthrough video, your clients have the ability to connect their QuickBooks account. Connecting a QuickBooks account delivers immediate value, as it shows the user their team can manage multiple business operations from one place.
Below the QuickBooks connector card is the Customer Journey to give your clients an understanding of how customers discover their business, and how they can address and win at each stage of the customer journey.
The next card gives a business quick access to bookmarking their Business App so they can log in at any time. Since Business App is a web-based app, the easiest way to access it is through a bookmark.
Below the bookmark card is a prompt to try an Academy course, where the local business can learn more about digital marketing and the products they have available to them.
How will it help me?
The new Get Started screen will help your first-time users understand Business App and realize the value faster, resulting in increased engagement and recurring usage. Once the business owner has the ability to give Business App and it’s freemium apps a try, they are more likely to convert to a paying, long-term customer.
To configure the Get Started page, go to Partner Center > Administration > Customize > Business App Settings > uncheck the boxes of any cards you want to disappear. If you do not want new clients to see the Get Started tab and page, go to user permissions.