What is it?
Standard is the new Express! Express versions of Reputation Management, Customer Voice, Website, and Social Marketing will all be renamed “Standard” to more accurately reflect the value they provide to our partners and your clients. Please note that pricing will not be affected by this name change.
Why is it important?
Sell these proven products as the game changers that meet your client's digital marketing needs with Standard and Pro product versions offering features specific to accelerate their growth. Increasing the sales and adoption of these tools will raise the overall success you have with your clients, boost retention, and generate demand for an upgrade path to Pro.
Let's explore the difference between the Standard and Pro versions of our products and the value you and your clients get with each:
Reputation Management
| Standard | Pro |
|
Features:
|
Features:
|
|
Benefits: Gather all reviews from Google and Facebook in one dashboard to monitor, manage and quickly respond in line to boost reputation. Utilize the Display Widget to highlight favorable reviews. View and correct listings in popular online directories and review sites. Use keyword sentiment analysis to get valuable insights to improve business and better target customers.
|
Benefits: Gather all customer reviews in one dashboard to manage, monitor and respond; leverage features to quickly and easily respond to all reviews on all pertinent sources using powerful AI technology and 80 pre-built templates. Efficiencies offer greater control and faster engagement to improve reputation, drive new customers, and grow revenue.
|
|
Why Choose Standard vs. Pro:
|
Why Choose Pro vs. Standard:
|
Customer Voice
| Standard | Pro |
|
Features:
|
Features:
|
|
Benefits: Quickly send a review request via email for Google and Facebook to one or more customers. Bulk import customer information and use an email template to request a review from all new contacts. Place the Review Generation Widget on the business website to foster more customer reviews.
|
Benefits: Leverage customized templates to quickly and easily send review requests for Google, Facebook, or any review site essential to the business. Bulk import customer information and employ SMS for greater reach to request reviews from all contacts. Use the mobile kiosk for in-store requests and the Review Generation Widget can be placed on the business website to foster more customer reviews. |
|
Why Choose Standard vs. Pro:
|
Why Choose Pro vs. Standard:
|
Website
| Standard | Pro |
|
Features:
|
Features:
|
|
Benefits: Website Standard is a managed WordPress hosting that gives the ability to scale website design and development services for clients in a secure environment. Website Pro provides the security and speed benefits of the Google Cloud Platform without requiring an in-house expert.
|
Benefits: Website Pro is a managed WordPress hosting that gives the ability to scale website design and development services for clients in a secure environment. Website Pro provides the security and speed benefits of the Google Cloud Platform without requiring an in-house expert. The robust staging, unlimited backups, and customizations allow the management of a larger portfolio of website designs. |
|
Why Choose Standard vs. Pro:
|
Why Choose Pro vs. Standard:
|
Social Marketing
|
Standard |
Pro |
|
Features:
|
Features:
|
|
Benefits: Manage social media campaigns on Facebook and Google Business Profiles. Leverage features such as AI to quickly and easily create content and source images for posts. Performance reporting gives the ability to share activity for both Facebook and Google in one location.
|
Benefits: Manage all your social media campaigns in one location for all your clients. Leverage features such as AI to quickly and easily create content and source images at scale for a large client base. Manage all posts to the top social sites in one location and have access to consolidated performance reporting for all social platforms. |
|
Why Choose Standard vs. Pro:
|
Why Choose Pro vs. Standard:
|